Debbie Wilson , Director - Florence/Lauderdale Tourism

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1-888-356-8687

One Hightower Place

Florence, AL 35630

A native of Lauderdale County, Debbie is a graduate of Wilson High School and the University of North Alabama in 1983. Debbie worked as a journalist in radio news at WQLT radio in Florence for several years after graduating from UNA.

Wilson has several years experience in the hospitality industry. She was assistant to the Director of Marketing at The Westin Bonaventure Hotel in Los Angeles for 3 years before returning to Florence in 1993. Debbie handled marketing activities at the Alabama Music Hall of Fame for a year before signing on as Tourism Director in Florence.

Tourism activities were previously handled by the Shoals Chamber of Commerce but as tourism as increased substantially in recent years, city and county leaders moved to create a Tourism Board as a separate entity. The original Tourism Committee hired Debbie as the Director in December of 1994.

Under Debbie’s leadership and marketing skills, the lodging revenues for Lauderdale County have doubled in just six years and are still on the rise today. The North Alabama Tourist Association named Florence/Lauderdale Tourism, “Tourism Organization of the Year” in 2001 and Debbie received the honor of the being named “Tourism Professional of Year” in 2002. Florence/Lauderdale Tourism was named Southeast Tourism Society’s CVB of the Year in 2007.

Alison Stanfield, Assistant Director - Florence/Lauderdale Tourism

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One Hightower Place

Florence, AL 35630

1-888-356-8687

A native of Florence, Alison graduated from Coffee High School and the University of North Alabama. She began working at Florence/Lauderdale Tourism in June of 1995 and is currently the Assistant Director.

Alison handles a large part of the tourism operations including accounting, media relations, development of marketing materials and supervisor of the internship program. She coordinates the walking tours of historic Florence and works with organizers of various events such as W.C. Handy Music Festival, Renaissance Faire and Global Culture Night at UNA.   Alison was named “Tourism Employee of the Year” in 2003 by the Alabama Bureau of the Tourism & Travel.

Outside of the Tourism office, Alison serves as the President for the philanthropic sorority for women, Zeta Chi and is a member of the Underwood Sports Complex board of directors. She has been married to David for 18 years and has two boys ages 8 and 5.

Lindsey Holt, Sports & Travel Marketing Manager

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One Hightower Place

Florence, AL 35630

1-888-356-8687

A native of Vero Beach, Florida, Lindsey is a graduate of Vero Beach High School and the University of North Alabama where she received a degree in Biology.

Lindsey has lived in the Shoals for the past five years, and has worked for the Florence/Lauderdale Tourism Bureau in various capacities for the past three years. She currently serves as website and sports marketing coordinator. Lindsey received the 2008 Green Apple Award for Young Professional of the Years from Alabama Mountain Lakes Association.

Outside the tourism office, Lindsey is a member of Zeta Tau Alpha Fraternity, ESA International Civic Sorority, and Florence Civitan. She serves on the Florence Civitan board and is a member of the Shoals National Championship Marketing Committee. She and her husband reside in Florence.

Beth Greenwood Agee, Special Events/Convention Services

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One Hightower Place

Florence, AL 35630

1-888-356-8687

A native of Vinemont, Alabama, Beth is a graduate of Vinemont High School and the University of North Alabama where she received a degree in Recreation and a minor in Marketing

She began as a volunteer for Florence/Lauderdale Tourism, then was an intern, and now is a member of the Tourism Bureau staff. She currently serves as Convention & Group Services coordinator.

Outside the tourism office, Beth serves on the Florence First Fridays, Shoals Earth Day Fest, Keep the Shoals Beautiful & Alabama Renaissance Faire committees.

Pat Willingham, Information Specialist